Risk Management

Risk Management limits a company's financial exposure to the success of a promotion. Normally the risk occurs from higher than expected redemption rates and their costs. Risk also can be hidden in excess (or shortage of) promotional stock, errors in the redemption processes and set up, as well as the validation and reporting from third parties.  These are all issues that URMA understand and can mitigate.

The main objective of the risk management assessments URMA provide is primarily to allow companies to calculate the cost of a promotion and the potential ROI prior to committing to it. URMA works to highlight the areas where the risk lies by pinpointing specific areas of weaknesses in the processes and ensuring that all parties are aware of the potential impact of each nuance of the promotion.

Contact URMA on (02) 9966 5458 or by clicking here to get sound Risk Management advice for all your promotional activity. Even if you just want peace of mind with a particular mechanic or concept you are working on it is a good idea to have a chat with us...